Your Strategic Leadership Partner
I help CEOs empower their teams
to lead confidently through the uncertainty
of business growth and change
I'm the Founder of Leaders by Nature, a company dedicated to empowering leaders and teams to thrive at work and lead change with courage, clarity and confidence.
I help you increase productivity and efficiency, improve relationships and reduce stress by developing the leadership and team behaviours that enable high performance, so you grow and scale your business
I believe work can be life-enhancing for all
and that business can resolve
all of the world’s problems.
It starts with leaders and teams having the skills to work in harmony with themselves and each other so they can collaborate together to lead change and grow the business.
I’ve developed over 5000 leaders and teams through disruptive change and uncertainty.
I work experientially with a herd of horses who reveal your default patterns of leadership behaviour.
I provide coaching, workshops and six month leadership and team programmes.
I combine facilitated discussions, classroom based experiential learning, coaching and working with horses for a fully rounded approach to changing behaviour.
Above all, I believe that when you empower leaders and teams, they grow the business.
Relationships matter
How you show up in relationships has the greatest impact on your ability to do great work.
It's not that people don't want to connect authentically, but navigating differences of opinion can be challenging.
I help you develop the skills that make everything easier and more fun so everyone thrives at work.
My business experience
I’ve led teams for over three decades, in the UK, Europe and worldwide.
As a former senior leader in IBM, I led a budget of $1billion and implemented a skills strategy for 28,000 employees across Europe.
I had times when I was thriving at work and times when it felt like a struggle. Whenever it was a struggle, there was another way of doing things and I led change, for myself, my teams and the business.
I’ve run a business for 14 years, helping CEOs empower their leaders and teams to lead business growth with confidence, by transforming leadership and team behaviours.
I’m fascinated by what makes work easy and why working in a team can be a source of both joy and frustration.
I’ve learned the most about leadership from working experientially with a herd of horses who reveal your default patterns of nonverbal (often unconscious) behaviour.
Bestselling Author
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High performing teams
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Leading through uncertainty
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Leadership beyond measure
Qualifications and accreditations
I’m a lifelong learner, often learning experientially but always backing it up through reading, training and scientific research.
I’m a Certified Professional Co-active Coach through the Coaches Training Institute (CTI), graduate of the prestigious CTI Leadership programme, HorseDream Partner, qualified member of the EAHAE and graduate of the HERD Institute.
I’m the former President of the Leamington Spa Association of Speakers Clubs.
I abide by the ICF code of ethics for coaching and the EAHAE and HERD Institute codes of ethics for Equine Facilitated Learning.
Leaders by Nature is an accredited CPD provider through the CPD Group.
When we change our behaviours,
people and businesses thrive
People assume I work with horses because they are my passion. In fact, I used to be frightened of horses.
In March 2011, I overcame my fear of horses and learned so much about my leadership that I trained extensively in Equine Facilitated Leadership, a way of working with horses to explore leadership, teamwork and communication styles.
In the first 5 minutes of working with horses, I reframed my fear to mutual respect. In doing so, I asked myself the question: How do I stay in relationship with someone or something (in this case a horse) who intimidates me?
I realised that the answer lay in holding respect for the other party and their opinions as well as respect for myself and my opinions. This requires courage, trust, curiosity, vulnerability and humility to stay open and flexible in relationships where there are differences of opinion. And so my experience of understanding how to lead through uncertainty began.
In December 2011, knowing nothing about horses, I bought my first horse and began workshops immediately. I now manage a herd of 7 horses and work with leaders and teams from all over the world at my equestrian centre in Staffordshire.
I continue to work with horses because they reveal the default patterns of nonverbal behaviour that are unconscious and therefore enable me to work with you at a deeper level to change behaviours more quickly.
Let’s work together
If you want to empower your team to lead business change, I’d love to have a chat.
Get in touch by filling in the form opposite or call Jude today on +44 7584 248822
It’s time to step up and lead the change.